Generative AI and Women Entrepreneurs: A Path to Inclusion

Abstract

Generative AI helps in content creation, process automation as well as in operational efficiency which helps in Digital entrepreneurship. Women entrepreneurs having some challenges like insufficient capital and digital infra, they required training of GenAI and tools like ChatGPT, Jasper, go daddy etc this tool helps in enhancing the branding and expand market competitiveness and will be cost-effective, scalable solutions that help streamline operations. Here focus given on the benefits such as Time saving, creative Empowerment, global reach. Here limitations also considered which are data privacy, Digital literacy, AI leadership, policy support.  Here policy measures considered for the study, it shows that woman are active participants in the Gen AI.  Points considered like including gender-specific skill development, improved data governance frameworks, mentorship programs, and inclusive leadership initiatives.  It emphasizes the urgent need for inclusive, gender-sensitive digital ecosystems that empower women as innovators, leaders, and decision-makers. The insights provided aim to guide governments, tech companies, and business support organizations in fostering equitable participation in the evolving GenAI-driven entrepreneurial economy.

Keywords: Digitalization, Innovation, Entrepreneurs, Empowerment, Technology